Statistics show that global e-commerce revenues are expected to reach more than $2.7 trillion in 2021 and will continue to rise to $3.4 trillion in 2025. The Covid-19 pandemic forced brands to reimagine their approach to the commerce experience, both in-stores and online. As brands begin to integrate new digital touch points as part of their buyer's journey, it is important they keep their finger on the pulse of innovation or they may fall behind the curve. -from Rethink Retail
32% of retailers admitted to rolling out technology without the same rigor and safeguards they normally would due to the rush and desire to capture sales during the pandemic. Only 61% of retailers consistently use hardware level security, and even fewer follow all security best practices. -from IHL Group
Around 85% of Americans have said that Covid-19 impacted their shopping habits in some way, including reduced overall spending, increased online shopping, and increased use of delivery services.
KPMG expects that 2021 holiday sales for U.S. retailers will be 7% higher than last year’s; The 7% growth is almost double the retail industry’s historical annual growth rate. Surveyed U.S. retail executives expect 2021 e-commerce holiday sales to grow 35% compared to the prior year. Retail execs anticipate that 2021 holiday sales will represent on average of 35% of their company’s total annual sales. -from RIS News
To future-proof retail supply chains against the inevitable next round of disruptions, retailers are devoting 30% of their overall tech budgets to improving overall supply chain capabilities. The most future-forward technologies that show the highest levels of retailer interest are robotic automation — robots for picking and packing (20%), drone or self-driving customer delivery (16%), and robots/computer vision for shelf stock monitoring (16%). Dark stores (16%) also appear on the emerging tech list. -from RIS News
2021 Retail Technology Purchases Plans by Sector. Stores more important than ever, but great changes are happening. Labor shortages. Inflation in wages / product costs. Chip shortages. Customer pickier, want removal of friction. Great inefficiencies due to COVID-19. -from IHL Group
Despite the many new avenues for shrink, the overall rate of USA retail shrink remained relatively steady compared with 2019. While that can be seen as good news, it is worth noting that it remains above the five-year average. The shrink rate also seems to cut a fairly wide swath across retailers, with fewer keeping their shrink rates below 0.5%.
The True USA Story of Store Openings and Closing. For each company closing stores, 4.2 are opening stores. Retail growth is accelerating. Labor, product, and chips are major constraints. Chain retailing has mostly right-sized. - From IHL Services Group
81% of retail shoppers conduct online research before buying. In 2021, US retailers will spend $35.48 billion on digital ads. This is a 25% projected increase from 2020. The average cost for a retail lead is $34. The average conversion rate for a retail lead is 3%.
RSR's goal in their most recent study was to understand how well retailers have been able to pivot to a digital-first world, the challenges they face, the opportunities nascent in the marketplace, and how their technology portfolios are able to support these shifts profitably? -from RSR Research
Online returns more than doubled in 2020 from 2019. Ecommerce accounted for $565 billion, or 14%, of total U.S. retail sales. Plus, approximately $102 billion of merchandise purchased online was returned. -from Digital Commerce 360
Global consumers have new motivations beyond price and quality. They are ready to abandon brands that don’t support their reimagined values. And to pay more to those that do. - From Accenture
A deep dive into 17 international markets and 28,000+ consumers to uncover how the global online shopper is shaping the future of commerce and how businesses need to respond to win online. -from Wunderman Thompson Commerce
The powerful combination of digital shopping and brick-and-mortar stores creates a multiverse of options for consumers. When executed effectively, a comprehensive omnichannel strategy creates a flywheel effect for retailers that drives sales and consumer loyalty to new levels, a phenomenon demonstrated by successes from such omni-commerce leaders as Target, Walmart, Lowe’s, Best Buy, and Kroger.
The COVID-19 pandemic has been one of the greatest health crises in modern history. As consumers pivoted and adopted new habits, business leaders whether changes would be fleeting or permanent. Now PwC's June 2021 Global Consumer Insights Pulse Survey reveals that the changes are sticking - signifying a historic and dramatic shift in consumer behavior.
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