Tony D'Onofrio
Infographics
- November 19, 2016
150 Years of the Best Holiday Marketing Campaigns
An infographic to remind you that each holiday season you have the opportunity in marketing to build memories for a lifetime.
- November 12, 2016
What Business Travelers Want From Apps, and the Brands They Turn to Most
A new report from Deloitte Digital used social media listening techniques to compile data about business travelers' experiences with a specific focus on apps.
- November 06, 2016
Mobile Moments that Changed the World
The first mobile call was in 1973 on a Motorola device. By 2020, global mobile penetration will reach 76% in the developed world and 63% in developing nations
- November 06, 2016
Mobile Moments that Changed the World
The first mobile call was in 1973 on a Motorola device. By 2020, global mobile penetration will reach 76% in the developed world and 63% in developing nations
- October 29, 2016
Rise of the Machines
An Euroffice infographic that looks at robots future trends. Which jobs are most vulnerable and by when?
- October 22, 2016
Drone Market Outlook
From Raconteur, infographic outlining the global aerial drone market and forecasts, estimated value of global drone-powered solutions in 2015 and drone regulations by country.
- October 15, 2016
2016 Worldwide Retail e-Commerce Sales to Reach $1.9 Trillion
Asia leads E-commerce boom, accounts for 8.7% of total retail spending worldwide.
- October 09, 2016
The Power of Predictive Analytics
Forecasting sales with predictive analytics is a valuable business asset, but mus be used with care and in-depth understanding.
- October 02, 2016
Airbnb Impact on the Hotel Industry
Hotels can learn from disruptors such as Airbnb that have introduced the hospitality industry to the sharing economy and delivered a stark wake-up call which is revitalizing the sector
- September 24, 2016
The Future Of Loyalty In Retail
With increasing customer categories such as "baby boomers," "Generation X," and "millennials," and with emergence of a customer-centric world, tackling loyalty programs is getting complicated for brands. A recent report and infographic titled "The Future of Loyalty in Retail" explores ways to secure repeat purchases and customer advocacy in retail.
- September 17, 2016
What Millennial Women Value Most in Terms of Work, Money and More
Millennials make up 1/4 of USA population. Research from CafeMedia takes a deeper look at what the segment values most when it comes to money and experiences.
- September 10, 2016
Your Personal Branding Strategy in 10 Steps
Great summary on building a personal brand, a journey that I started several years ago, where the ride has been amazing. Time to discover yourself.
- September 03, 2016
Lucky Breaks Of Successful Entrepreneurs
From Steve Jobs, to Uber, to Richard Branson, to Google, the age of the lucky break leading to current net worth of famous entrepreneurs.
- August 27, 2016
2016 Generational Research: Customers are shouting, are retailers listening?
Accenture's survey of global consumers reveals many similarities, yet significant differences in shopping habits and preferences across the generations. It's not a one size fits all situation and it's forcing retailers to adapt to reach their intended audience.
- August 20, 2016
Here are some of the strangest predictions of what life will look like in 100 years
From Futurism, a team of "futurists, architects, technological forecasters, and sociological soothsayers" that were hired by Samsung to look at what life may be like in the year 2116.
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It is a Small World
"Die of Success? Give me a break. We've only just started." - Amancio Ortega, Zara's Founder
Continuing our global journey to learn something new our next stop is the retailer Zara. As of January 2023, the Inditex group which includes Zara operated nearly 6,000 stores worldwide.
In 1963, Amancio Ortega opened Confecciones GOA, a small dressmaking workshop in La Coruna in Galicia, Spain. Zara was born in 1975 and originally it was called Zorba, an inspiration from Amancio’s favorite movie ‘Zorba the Greek’. Turns out a bar nearby already had taken the Zorba name.
The Inditex Group was born in 1985 as a holding group to bring multiple companies, including Zara under one banner. Inditex actually stands for ‘Industria de Diseño Textil’.
Zara’s designers create 40,000 new designs annually, out of which up to 12,000 go into production. From the design stage to production, distribution, and appearing for sale in a Zara store, it takes up to 15 days (industry average is 4 to 6 months). Annually, the company produces 500 million pieces of clothing.
Most global fashion brands pump 3% to 7% of their revenues into advertising. For Zara, the advertising budget is 0.3% and most of it is used on store displays. 85% of the clothes are sold at full price.
La Coruna and visiting Inditex stores throughout the world such as this Zara in Milan was one of my favorite retail activities. Their focus on innovation and continuous improvement have also been a core inspiration to my career. As the opening quote from Amancio reminds us, if you truly enjoy what you are doing, every day, you are just getting started.
Categories
Brilliant Research
Retail's AI Revolution
The overall economic AI impact worldwide through 2029 will be $9.2 trillion USD. This impact will vary dramatically by region, by tier, by retail segments, and by solutions. AI/ML has the potential to greatly enhance retail operations by analyzing customer data, providing personalized recommendations, optimizing inventory management, and automating customer service, but implementing these technologies can be challenging and requires extensive data cleansing and tagging. - From IHL Group Read more
Smart Infographic
How Generative AI is Being Used to Change the World of Marketing
77% of companies are exploring Artificial Intelligence, including Generative AI. This innovative technology involves algorithms fed into existing content to create iterations with new content, including audio, code, text, pictures, video, and simulations. The goal is to 'teach' machine learning systems to 'artificially think' and create innovative content. - From Techaeris
Insightful Videos
Apple vs. Samsung’s Strategies to Move Manufacturing Away From China | WSJ
China has long been the manufacturing hub for tech giants like Apple and Samsung. But now, a range of geopolitical factors are pushing technology companies to spend billions to relocate their operations to places like India, Vietnam and Latin America. Read more
