Tony D'Onofrio
Blog
Meet Michelle Phan, a retail consumer turned YouTube video star by simply going shopping. Follow this link to see her "$20 Makeup Challenge Haul (video)" http://ow.ly/dzhdI that has gone viral with almost 1 million views from around the world.
Eighteen months ago, ran across an article highlighting a new YouTube phenomenon labeled "Haul Shopping Videos". Always keeping on eye on the future of retail, pondered at that time whether this was a fad or a trend of the continued industry evolution.
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The current pace of RFID retail expansion and its historical roots sometimes reminds me of that age old question that an innocent child always asks on that long car trip - Are we there yet?
Contemplating that question led to the selection of the following as my favorite post from this past week:
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The 2012 London Olympics are now history. As we all cheered through the thrills of victory and yes the agonies of defeat (ABC Sports), we probably missed were some key marketing lessons as they relate to branding. For the Games of the XXX Olympiad, a new technology subplot emerged that in the future will lead participating companies that understand it to either win gold in branding or go home without a medal. Thinking of the marketing lessons from the 2012 Olympics led to selecting the following as the most important post of the week:
Four Leadership Lessons From The Olympics http://ow.ly/cOrdWSome key 2012 London Olympics statistics to set the scene:
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Welcome to my blog, the next logical step in my social media journey that started about 2 years ago. You may not have known it, but this educational journey started with some central themes that were defined very early on. Initially exposed on Twitter and slightly refined at the top of this blog, the main themes that have driven the weekly postings are:
Ideas on leadership, innovation, technology, and global retail trends. Interest in mobility, social media, e-commerce, security, global cultures, and emerging markets.- Details
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Top 3 Weekly Essentials
It is a Small World
There will be an Answer - Let it Be
Continuing our journey to learning something new, our next stop is the Rock N Roll Hall of Fame in Cleveland Ohio. This city was named after Moses Cleaveland, a surveyor from Connecticut who founded Cleveland in 1796 while surveying the Western Reserve.
Cleveland would go on to have the first electrified public square in 1879 (thanks to Charles Brush and his arc lamp), and become home to General Electric in 1892. It is also the city with the first indoor mall opening in the country in 1890.
Standing over Public Square is the Terminal Tower which when it opened in 1928, was the second tallest building in the United States. And if you needed some super inspiration, remember that Cleveland is where Superman was created by Jerry Siegel and Joe Shuster in the early 1930s.
Today, Cleveland is the home of the Rock & Roll Hall of Fame. The city’s own radio disc jockey Alan Freed both coined the term "rock and roll" and heavily promoted the new genre—and that Cleveland was the location of Freed's Moondog Coronation Ball, often credited as the first major rock and roll concert.
This photo is from the Rock & Roll of Fame featuring one of my favorite songs from the Beatles. “And when the night is cloudy there is still a light that shines on me. Shine until tomorrow, let it be.”
Categories
Brilliant Research
Retailers' Blind Spot for Holiday 2024
When asked about their top holiday concerns for 2024, retailers revealed a continued reliance on historical data for critical decisions, rather than leveraging current consumer feedback. Key uncertainties revolve around promotional strategies, understanding item volume drivers, and the potential impact of inflation. The outcome of the holiday season remains unpredictable, even from these insider’s perspectives. - From First Insights Read more
Smart Infographic
Visualizing the Cost of Hosting the Olympics
The Paris Olympics are estimated to cost over $9 billion to host, making them one of the less expensive Summer Olympic Games in recent memory. The International Olympic Committee requires cities to have at least 40,000 hotel rooms for spectators and an Olympic Village that can house 15,000 athletes and officials. - From Visual Capitalist
Insightful Videos
Why EV Leases Are So Cheap Right Now In The U.S. -CNBC
Automakers are offering steep discounts on electric vehicles, and especially on leases. In the first three months of 2024, less than a quarter of car buyers leased vehicles, but more than a third of EV buyers did. Read more
